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A sustainable revenue model that compounds public investment.

REALM Krishi is designed from day one as a financially sustainable business — not a perpetual grant recipient. Government funding accelerates our reach and de-risks farmer onboarding; it does not substitute for revenue. By Year 5, commercial revenue covers operations entirely. The model below is how we get there.

The thesis

Institutions and corporates pay. Smallholder farmers don't.

The single most important commercial principle in REALM Krishi is that the parties who capture system-level value — governments delivering agricultural policy, corporates de-risking their supply chains, carbon buyers building offset portfolios — bear the cost. The smallholder farmer receives the tool, the advisory, and a majority share of carbon revenue. This is the only model we believe is sustainable at India scale, and it is what makes the platform fundable by both DFAT and a commercial investor.

Three revenue streams

Anchor revenue. Volume revenue. Compounding revenue.

Each stream activates at a different point in the platform's life. Together they de-risk the business by diversifying both customer concentration and revenue type.

01

Institutional & Government

The anchor revenue. Active from Year 1. State governments, multilaterals (NABARD, GCF, World Bank), Australian government instruments (DFAT, Austrade, CRC-P), corporate ESG & supply-chain programmes, and research institutions (ICAR, IISc, ag universities).

  • Largest deal sizes ($25K – $500K/year)
  • Multi-year contract structure
  • De-risks first 3 years of operation
  • Active by end of Y1
02

FPO & Aggregator Subscriptions

The volume revenue. Predictable SaaS at $99 – $1,499 / month across four FPO tiers (Sprout, Grove, Harvest, Canopy). Scales with farmer count. Direct retention, expansion, and cross-sell into carbon as FPOs mature.

  • Predictable monthly recurring revenue
  • Proven SaaS unit economics at scale
  • Compounds with FPO growth across India
  • Material by Y3, dominant volume by Y5
03

Carbon & Data Monetisation

The compounding revenue. Activates Year 2 once first MRV baselines and verification cycles complete. Platform fee on verified credits, forward off-take agreements, direct enrolment programmes, and anonymised data licensing to research and corporate buyers.

  • Highest gross margin stream
  • Grows non-linearly with farmer cohort size
  • Farmer-majority split (60% minimum)
  • Becomes 22% of revenue by Y5
The farmer principle

No smallholder ever pays more than ₹99 / month.

This is a public commitment. The vast majority of smallholder farmers access REALM Krishi free through their FPO subscription, a government programme, or a corporate sourcing partnership. The few that subscribe directly pay no more than ₹99 / month (≈ $1.20 USD), capped forever. As platform capability grows, smallholder pricing does not. See farmer tiers →

5-year revenue trajectory · base case

From $111K ARR in Y1 to $6.4M ARR in Y5.

The base case assumes a moderate FPO acquisition pace (under 200 active FPOs by Y5), 5 state government contracts active by Y5, and a carbon programme covering 150,000 farmers. Conservative against several Indian agritech comparables (Cropin, Fasal, DeHaat early years). Fully documented assumptions below.

$111K
Y1
$688K
Y2
$1.91M
Y3
$3.73M
Y4
$6.38M
Y5
Institutional & Government FPO subscriptions Carbon & data Direct farmer
Key assumptions:

Institutional: 1 contract Y1 → 21 contracts Y5 (5 state gov + 8 corporate + 4 multi/DFI + 4 research). Blended ACV $189K.

FPO subs: 6 active Y1 → 192 active Y5 (110 Sprout / 60 Grove / 22 Harvest). Sub-1% of India's ~10,000 active FPOs.

Carbon: First credits issued late Y2. 150K farmers monitored by Y5 at 0.5 tCO₂e/farmer/year × $25 blended × 25% platform retention.

Direct farmer: Intentionally near-zero. Acts as funnel into FPO subscriptions, not standalone revenue.

The crossover

Public funding crosses over with commercial revenue in Year 2.

By Year 2, more than half of REALM Krishi's funding mix comes from paying commercial customers — not grants. By Year 4, grants are less than 5% of the funding base. By Year 5, the platform is grant-independent. Government investment is structurally compounded by commercial revenue, not substituted by it.

Why this matters for grant assessors: the most common reason agritech grants are declined at peer review is "no credible path to financial sustainability beyond grant period." This trajectory directly addresses that test.

YearGrant fundingCommercial revenue
Y1
$300K · 73%
$111K · 27%
Y2
$500K · 42%
$688K · 58%
Y3
$400K · 17%
$1.91M · 83%
Y4
$200K
$3.73M · 95%
Y5
$6.38M · 100%
Unit economics · Year 3 mid-point

Numbers a finance committee can stress-test.

The platform is designed around defensible unit economics from day one. Below are the indicative numbers at Year 3 — the point at which institutional and FPO revenue have both reached commercial maturity and carbon revenue is meaningful.

Blended FPO ACV (Y3)
$3,317 / yr

Weighted across Sprout / Grove / Harvest mix. Annual contract preference, ~10% mix-shift up each year.

Institutional ACV (Y3)
$136K / yr

Average across 11 institutional contracts. Range $25K – $500K depending on tier and geography.

Carbon revenue per farmer
$7.20 / yr

Platform retention only (25%). Farmer share of $21.60/year sits on top. Y3 assumes 25,000 farmers monitored.

Total customers (Y3)
73 active

62 FPO subscribers + 11 institutional. Concentrated enough to support enterprise sales; diversified enough to survive 1-2 losses.

Gross margin (target)
68% at scale

Typical for vertical SaaS with managed-service component. Higher on institutional, lower on carbon (verification costs).

CAC payback (FPO)
<14 mo

FPO acquisition is largely partnership-driven, not paid marketing. Net retention >110% via tier upgrades and carbon attach.

Burn at Y3
$1.2M / yr

Run rate of $2.4M opex; revenue $1.9M + grants $400K closes the gap. Cash-flow positive by mid-Y4.

Farmers reached (Y5)
~285K farmers

Aggregated across FPO subs (140K), institutional programmes (90K), and direct carbon enrolment (150K with overlap).

For grant assessors and gov procurement

How this model directly addresses the criteria that block most agritech grants.

Below are the five most common reasons climate / agritech grant applications fail at peer review, and how REALM Krishi's commercial model addresses each.

Sustainability beyond grant

The crossover. Commercial revenue exceeds grant funding from Year 2 onwards. By Year 5, the platform runs entirely on commercial revenue with grants at $0. Directly addresses EMDG, CRC-P, GCF and World Bank grant-tail requirements.

Beneficiary affordability

The farmer pledge. Smallholders never pay more than ₹99/month, with the vast majority on free tiers. Removes the recurring grant-assessor question "can the actual beneficiaries afford it once subsidy ends?"

Customer concentration risk

Three independent revenue streams. Institutional, FPO subscriptions, and carbon — each with its own commercial logic and counterparty risk. No single revenue line above 70% at any point in the 5-year window.

Bilateral / soft-power alignment

Vic India Strategy alignment. Built in Melbourne, deployed in India. Australian-government instruments (EMDG, AISRF, CRC-P) directly support the export and bilateral knowledge-economy outcomes the grants are written to fund. See full alignment →

Co-funding capacity

Match capital exists. Commercial revenue ramp credibly provides the matching contribution that most grant instruments require (typically 50-50 cash & in-kind for CRC-P / AISRF / EMDG variant). Funding compounds, not substitutes.

Measurable, auditable outcomes

MRV is the product. Every farmer, plot, advisory, and carbon outcome is logged on a Postgres database with audit trail. Outcome reporting against UN SDG 2/13/15 and grant-specific KPIs is built into the platform, not bolted on at acquittal.

Funding instruments in scope

The specific public and blended instruments we are actively pursuing.

Each instrument below is mapped to a specific commercial milestone in the 5-year model. We are not seeking funding in the abstract — we are seeking the right capital, sequenced against the right commercial proof points.

Australian government

  • Export Market Development Grant (EMDG)
  • CRC-Project (CRC-P) Round 16
  • Australia-India Strategic Research Fund (AISRF)
  • DFAT Indo-Pacific Capability Building
  • Agriculture Victoria India programme
  • Breakthrough Victoria climate-tech

Indian government

  • NABARD FPO Promotion Fund
  • NABVENTURES Fund I and II
  • ICAR-NAIF (agricultural innovation)
  • MoA&FW Digital Agriculture Mission
  • State digital agriculture missions (TN, MH, KA)
  • SFAC equity grant scheme

Multilateral / climate

  • Green Climate Fund readiness window
  • World Bank ICAR investment
  • Asian Development Bank ADB climate
  • AGRI3 Fund (Rabobank / UNEP)
  • Climate Investor Two
  • USAID Trade and Competitiveness

Strategic equity

  • Main Sequence (CSIRO)
  • Tenacious Ventures (AU climate)
  • Omnivore (India agritech)
  • Aavishkaar Capital
  • Bayer Leaps / Syngenta Ventures
  • Olam Ventures
Sensitivity

What happens if the model is wrong.

Three scenarios. The downside case still reaches grant independence by Year 5 — just at $2M ARR instead of $6M. Sustainability is achievable across the range, not just the base case.

Scenario Y5 ARR What changes Grant-independent by
Downside ~$2.1M FPO acquisition 60% of plan, carbon programme delayed 12 months, only 3 institutional contracts active. Still profitable; smaller footprint. Mid-Y5
Base (shown above) $6.4M The trajectory documented on this page. ~200 FPO subs, 21 institutional contracts, carbon programme covering 150K farmers. End of Y4
Upside ~$12M One large multilateral programme ($1M+/yr) signed by end of Y2. Carbon programme accelerated. Net retention >125% via tier expansion. Mid-Y3
Discuss the model

Talk to us about partnership, grant co-funding, or strategic investment.

If you are a government programme officer, multilateral investment lead, climate fund analyst, or strategic equity investor — we'd like to walk you through the model and discuss how a specific instrument or partnership fits. Initial conversation is always 20 minutes and confidential.

What you'll receive
  • A 12-page detailed financial model (PDF)
  • Indicative cap table and use-of-funds
  • Comparable analysis (Cropin / Fasal / DeHaat)
  • Pilot milestone plan tied to capital
  • Specific instrument mapping for your fund